Episode 40: The importance of great product management in becoming Product-led with Mike Zarif.

In this latest episode of The Product Edge, Jade Bennett interviewed Mike Zarif, Product Director for Propel Ventures.

Mike is an experienced product leader with a track record in developing and leading high-performing product teams focusing on user experience. He has spent the last ten years launching and scaling products in early-stage startups to large corporations locally and globally.

Mike believes Product Management can be a little like being on a rocket ship where you need to be open-minded, and you can’t be too robust or stringent in your thinking. According to Mike, you need to stay humble to deliver great product management in a product-led organisation.

Jade and Mike discuss what great product management looks like and how it can support a business to become Product-led.

 In this episode, you’ll discover: 

  • The fundamentals of great product management.
  • The fundamental difference between product management at a corporate versus the start-up scale-up space.
  •  What does it mean to be Product-led.
  •  The benefits of being Product-led.
  • Possible challenges of being Product-led.

Connect with Mike Zarif: 

LinkedIn – https://www.linkedin.com/in/mzarif

Website – www.michaelzarif.com


Connect with Jade Bennett:



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About your host, Jade Bennett

Having spent over 15 years helping Product leaders build high-performing teams across Asia Pacific and the UK, Jade understands how diverse and broad the Product Management sector is. Not only is she your host, but also the founder and owner of boutique talent agency, Middleton Executive, specialising in the recruitment of Product professionals across APAC, and is a self-professed Product Management geek.